SO, what exactly is this Mind-shift Coaching malarkey?

Hello Gorgeous,

Let’s explore what coaching is.

The ICF (International Coach Federation) is the world’s largest coaching federation and defines coaching as partnering with clients in a thought-provoking and creative process that inspires them to maximize their personal and professional potential, which is particularly important in today’s uncertain and complex environment. Coaches honour the client as the expert in his or her life and work and believe every client is creative, resourceful and whole. Standing on this foundation, the coach’s responsibility is to:

  • Discover, clarify, and align with what the client wants to achieve
  • Encourage client self-discovery
  • Elicit client-generated solutions and strategies
  • Hold the client responsible and accountable

This process helps clients dramatically improve their outlook on work and life, while improving their leadership skills and unlocking their potential.

What are some typical reasons someone might work with a coach?

An individual or team might choose to work with a coach for many reasons, including but not limited to the following:

  • Something urgent, compelling or exciting is at stake (a challenge, stretch goal or opportunity)
  • A gap exists in knowledge, skills, confidence or resources
  • A desire to accelerate results
  • A lack of clarity with choices to be made
  • Success has started to become problematic
  • Work and life are out of balance, creating unwanted consequences
  • Core strengths need to be identified, along with how best to leverage them

Within the partnership, what does the coach do? The individual?

The coach:

  • Provides objective assessment and observations that foster the individual’s or team’s self-awareness and awareness of others
  • Listens closely to fully understand the individual’s or team’s circumstances
  • Acts as a sounding board in exploring possibilities and implementing thoughtful planning and decision making
  • Champions opportunities and potential, encouraging stretch and challenge commensurate with personal strengths and aspirations
  • Fosters shifts in thinking that reveal fresh perspectives
  • Challenges blind spots to illuminate new possibilities and support the creation of alternative scenarios
  • Maintains professional boundaries in the coaching relationship, including confidentiality, and adheres to the coaching profession’s code of ethics

The individual:

  • Creates the coaching agenda based on personally meaningful coaching goals
  • Uses assessment and observations to enhance self-awareness and awareness of others
  • Envisions personal and/or organizational success
  • Assumes full responsibility for personal decisions and actions
  • Utilizes the coaching process to promote possibility thinking and fresh perspectives
  • Takes courageous action in alignment with personal goals and aspirations
  • Engages big-picture thinking and problem-solving skills
  • Takes the tools, concepts, models and principles provided by the coach and engages in effective forward actions

So what the heck is the difference between Mind-shift (Mindset) & Life Coaching?

A life coach’s job is to help their clients overcome fear and self-doubt. They help clients set meaningful goals so they can create a life on their terms. As a coach, you have a singular most important goal – to assist the client close the gap between where they are and where they want to be. The key difference here is that a life coach can help the client get from where they are to where they want to be much more rapidly.

This can be done in several ways:

  • Through removing the client from the stories they tell themselves;
  • By helping them disassociate with the reasons they “can’t”;
  • By helping them set and look forward to achieving new goals;
  • By helping them to create empowering beliefs and attitudes.

A coach:                                                                                                                                                               is open to change and is ready to listen to the client – not just that, but is also genuinely curious and cares about the client’s well-being.                                                                                                        usually wants to constantly improve and use all the resources available to help the client.                                                                                                                                                                   is always ready to take risks and stretch outside the comfort zone.



Until the late 80’s, there were some people who’d go to see either a psychotherapist or an analyst to help them overcome a specific problem such as giving up smoking or beating depression.

It was soon discovered that a lot of these “patients” didn’t have a “condition”– they just felt that their lives were a little off balance. Some therapists started to deal solely with these clients and this branched off into a new industry known as Life Coaching.

There are 30,000 coaches in the world as of writing this, so clearly, coaching is one of the fastest growing industries in the world. The demand for coaches is ever-rising. A a coach, your clients seek your help in areas such as goal-setting, getting better results, understanding what they really want, aiming for a more fulfilled, richer life among other things.

But let’s address the elephant in the room.

*Does coaching really work?*

Let me put it this way, if it didn’t, there would be no coaches, and the industry would be shrinking instead of growing. Simple logic, yes?


Most coaches get asked this a lot, “Isn’t coaching is really like therapy or counseling, or even mentoring?”

The short answer? Nope.

Let me explain why. Patients seeking therapy and/or counseling usually have a problem arising from a specific incident, condition or trauma.

A coaching client usually has no experience of these. Many clients are successful, fulfilled people already and they are now looking to raise the bar, experience even more success and become more effective at what they already do well.

therapist or counselor usually starts with the client’s past to find the solution to an existing condition. A coach, on the other hand, draws a line in the sand and starts with the present and the future.

Mentoring has similarities to coaching but there is a fundamental difference. A mentor is experienced in a particular area and knows the answers. Think of a mentor as a teacher; a coach as a guide.

Although there are many similarities to life coaching, Mind-shift coaching can, indeed must, be applied to any area in life to achieve permanent results. It underpins any other area of coaching & some principles may well be applied to all areas of coaching.  The beauty of Mind-shift Coaching is that it teaches mastery of the mind & the tools & skills learned will support any goal in life. This should be taught in schools. When we have learned how to dream bigger than we ever thought possible, how to develop ourselves to control our response to external circumstances instead of being affected by them, how to synchronise the conscious & subconscious minds, to recognise the Terror Barrier & how to move through, around or over it, how to recognise & eliminate unhelpful beliefs & update with new helpful ones,  how to bridge the gap between what we know & what we do & more, we are well on the way to creating the incredible lives we were born to live.

Mindset coaching is a relatively new term in the field of coaching, yet has underpinned coaching, specifically sports, for many years.

Why did I become a mind-shift coach?

Through my many years as a Bowen therapist I discovered that I was instinctively coaching my clients informally to better health using Neuro linguistic programming (NLP) to re-frame their beliefs around their health issue.  I realised that people needed a bit more support so originally qualified as a wellness coach before finding the Thinking into Results (TIR) Consultant programme offered by Bob Proctor from the hit movie, The Secret & the newly released movie, Think & Grow Rich – The Legacy. This programme resonated so deeply, with much of the content I had been teaching informally for years.

For me, mind-shift coaching is the foundation for everything in life, (we already have a mindset & that is what usually need to shift) & TIR gives my alter ego Elisi & I a powerful, well proven formula to support my clients.  I love that I am constantly growing through teaching this information & liken it to being on rocket fuel😉

Elisi & I believe that FUN is a key element in learning & sadly, for many people, it is missing in their lives. We also understand that change can be very scary so we aim to make change FUN😊

Stay Special

Lisa & Elisi

Remember to check out Emma’s Instagram posts here for her perspective as she goes through the TIR programme with me.